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“The great thing about the National Truck Club and the Regional Truck Clubs is that people meet and talk about the commercial and fleet business that goes on at the other dealerships. They meet to network with one another, and because they learn from one another as well. Members of Truck Clubs have no one in their respective dealerships who understand their business, other than other commercial and fleet sales persons, so Clubs are a great place to talk to others who have similar challenges at their own dealership.”
 
The idea of a Ford National Truck Club was born in March, 2006, at the National Truck Equipment Association’s Show in Atlanta, Georgia. Twelve of the 18 regional truck clubs had representatives at that meeting, where they shared ideas about how each club was organized and the programs that were beneficial to their members..
 
In March of 2007, many of the same group (and some new ones) gathered in Louisville, at the Mid-America Trucking Show, with renewed interest in supporting a national organization.
 
All agreed that a Ford National Truck Club (FNTC) could bring fleet & commercial sales managers and sales persons together to discuss common challenges relating to this unique part of the vehicle sales business. A National Club would help all interested sales managers and salespersons increase their effectiveness through the exchange of ideas with others, through education and exposure to the processes and procedures of other successful Ford Professionals.
 
A National Club would also help Regional Truck Clubs share ideas to build more effective clubs, and to assist in establishing new Clubs in areas where a club is viable but not yet established.
 
These Regional Club Officers also felt that an Internet-based Truck Club would offer additional benefits to all sales managers and salespersons, even those active in regional clubs. It turns out that over 80% of all dealerships are located too far from a Regional Club to be a member. Also, when other factors such as time, weather, and work commitments made attending a Regional Truck Club meeting impossible, an online presence would deliver a virtual meeting opportunity. In some cases there may even be topics that are too sensitive for a Ford Professional to share with other local Ford Professionals, who might be potential competitors. Overall everyone saw advantages to creating a National Online Resource Site.
 
FORDPROS Magazine
 
Custom House Publishers, a major supplier of newsletter media to the dealership retail side, offered to support this endeavor of reaching fleet and commercial sales persons throughout the country.
 
FORDPROS is the official publication of the Ford National Truck Club, and serves to promote participation in, and formation of, Regional truck clubs and National FordPros membership.  This magazine also encourages the participation of Fleet / Commercial Managers for the purpose of gaining greater effectiveness within their dealership, within their community and within Ford Motor Company.
 
FORDPROS is published four times per year, and is committed to providing content relevant to a professional’s motivation and education. Some of the new columns for 2008 will include: Regional Club News, Upfitter Spotlight and a Featured Ford Pro.
 
Ford National Truck Club – Looking Ahead
 
In the future, there will be an opportunities in Spring for FordPros (members of the National Ford Truck Club) to attend large displays of Ford Cab/Chassis with completed bodies at Lake Lanier, Georgia (near Atlanta); in the West (Las Vegas), and in the Upper Midwest (near Chicago).  There will be over fifty completed trucks to be viewed with manufacturers on hand to discuss working together, many using pools to enable quicker production of vehicles.  This will be a great place to learn, and to share practices, and relax a day or two around friends!
 
FORDPROS Benefits of Membership:

• Online access to: news, information, members on the move, calendar of events, survey results and more.
• FREE professional email address using your first and last name…@FordPros.com.
• Online Forum Discussions in the 'Club Room' (April 2008). You don’t have to wait until the next meeting to see if anyone else has had a similar experience, and can give you some insight: the meeting is on all the time, and you’re invited to drop in and stay as long as you can!
• Discounts on custom-built newsletter/magazines with a proven track record that reach out to your customers; designed, printed, and mailed by Custom House Publishing.
• Vocation-specific e-newsletters easily sent to your customers to provide news on vehicles relevant to their specific industry (March 2008).
• Discounts for events such as the NTEA’s Annual Convention
• Online Product Library and lead developer (Q3 2008).

Joining the Ford National Truck Club and becoming a FordPro is a smart move. Try it at no cost and watch ideas flow that will help you to substantially grow your business.
 
In the future, when fees are established, if you (or your dealership) are currently a member in good standing of a Regional Truck Club, and are current with your membership fees to that club, your you will recieve a discount on the FNTC membership fees.  More information will be coming soon! 

FordPro fees support the continued development of benefits for you, the Ford Pro, and as a professional organization, dues are tax deductible..